Hi, I'm Sherine.

I lead Experience Design teams (product, visual, UX, UI, ID, AI, design technologists) across the digital and physical realms.

Work includes:
    • Re-imagination of hardware and software for LG Electronics
    • Connected retail environments for Verizon's Flagship store
    • Data visualization and installations for Twitter
    • Service design for Rogers Communications
    • AI-driven design for Huge's Dakota
    • Software design for EA, Xerox PARC, and Philips Labs

Currently, advising a museum exhibition design team to help develop a Presidential Center that reflects the values of the Obama Foundation.

Also, consulting as a designer and strategist for a private equity firm.

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Case Studies.

Strategy, process, design, and outcomes for some of my favorite projects, plus insights into my human-centric approach to researching and designing experiences across digital/physical/service ecosystems. View Case Studies

  Twitter.  Installation for interactive data visualization.

Twitter. Installation for interactive data visualization.

  LG Electronics.  Hardware, software and launch strategy for smartphones.

LG Electronics. Hardware, software and launch strategy for smartphones.

  Verizon   Retail.  In-store experiences for flagship store.

Verizon Retail. In-store experiences for flagship store.

  Beats Electronics.  Strategy for consumer products and services.

Beats Electronics. Strategy for consumer products and services.


Perspectives.

Digital Rights: A Work in Progress
Reimagining the Universal Declaration of Human Rights for an experiential world.
Read About Experiential Rights


An Introduction to Emotive UI
My thoughts about emotion as a critical new dimension in UI. While designers think about the way things look, there should be more discussion around the emotions that these products create.
Read About Emotive UI


Empathy in an Artificial World
A follow up to my Emotive UI piece on the rise of relationship data, the case for a master algorithm, and why we need to move on from using personal data to using personality data.
Read About Empathy

                                                                       Sherine Kazim's Emoji Wheel of Emotions

                                                                      Sherine Kazim's Emoji Wheel of Emotions


Community.

2018
VMA Conference Speaker: Design Ethics & Emotive Experiences
AIGA Panel Guest: Designing for AI
Design Ethics Podcast Guest: Design, Ethics, and Curiosity
In/Visible Talks Lunch & Learn Roundtable: Emotive Experiences
Hexagon (formerly XX+UX) Mentor: NY Chapter


2017
Sid Lee Speaker/Trainer: Emotive Experiences
The One Club Jury: UI/UX and Responsive Environments
The One Show Mentor: The Young Ones Portfolio Review
Hexagon (formerly XX+UX) Mentor: NY Chapter


2016
Awwwards Conference Emcee/Host: NY 2-day event
Awwwards Conference Speaker: Emotive UI, Can You Feel Me?
Invision Design+ Agency Panel Guest: The Evolution of Agencies
XX+UX Speaker: Emotive UI, Can You Feel Me?
4A's CreateTech Speaker: Emotive UI, Can You Feel Me?
Make It Brooklyn Panel Guest: Launch. Scale. Thrive.

2015
IxDA Program Council Member: SF Chapter
CreativeLive Speaker: Becoming a Successful Freelancer
500px Panel Guest: Authenticity in Advertising


2014
BoldItalic's Conference Guest: Implicit & Explicit Personalization
Huge Panel Moderator: Startups and Maturing Your Vision


2013
Huge Emcee/Host: Wearable Tech Meet-up and Fireside Chat